Business Case Competition

Business Case Competition (BCC) is an event where diploma and undergraduate students from various majors and universities from all over the country can apply their creative thinking and problem-solving skills to solve real-world business problems. Participants need to analyze and define the company's problems, formulate solutions, and also investigate the impact, including effectiveness and costs.


Phases of Competition


Early Bird (18 September-3 October 2021) : Rp 285.000,-/ team

Reguler (4 October- 5 November 2021): Rp 315.000,-/team

Case Release

6 November 2021

Paper Submission

4 December 2021

Each team will be given a problem or issue faced by the case contributor, then each team will make a solution to tackle this problem. Each team collects the paper through Google Classroom before the deadline.

Finalist Announcement

24 December 2021

Seven teams with the highest accumulated scores will qualify for the final round. Finalists will be announced via email and ICEE's Instagram account, namely @iceeitb.

Coaching session

To be announced

Coaching Session is held exclusively for teams who have made it to the final stage.

Technical Meeting

22 January 2022

Technical meeting is mandatory for finalists (each team must at least send one representative). The meeting will be a general briefing and overview regarding the final round mechanism.

Final Presentation

26 January 2022

In the final round, each team will present their solution and do the Q&A session with the judges. The board of judges will then conduct an assessment before deciding the winners of ICEE Business Case Competition.

Winner Announcement

30 January 2022

Winners will be announced 4 days after the final presentation during the Seminar Event

Case Collaborator

Fortia Strategic Partner is a leading boutique management consulting firm with the sole focus of delivering strategic management solutions as one of the foundations for business sustainability. Fortia acts as thought partners for clients from various industries through four core offerings:Corporate Strategy, Corporate Finance, Digital Transformation, and Organization & Talent.

We are excited and proud to announce Fortia Strategic Partner as our case collaborator in the ICEE 2022 Business Case Competition. The competition case will be provided by the company. The case will be designed to be solved by diploma and undergraduate students (S1) in a certain amount of time.

Fortia Strategic Partner will provide a coaching session exclusively for teams who have made it to the final stage

Grand Prize

*including medal and certificate


The early bird registration is open from 18 September - 3 Oktober 2021 with a fee of Rp285.000/team. Meanwhile, the regular registration will be open from 4 - 29 Oktober 2021 with a fee of Rp315.000/team

Yes, participants from any university major are very welcome to join the Business Case Competition

Yes you can! We strongly advise you to join other ICEE’s competitions to experience the excitement of the tournament. But please keep in mind, there are possibilities of timelines clashing.

The entire Business Case Competition will be in Bahasa

Yes you can submit your current academic track record (Kartu Rencana Studi) as an alternative or other evidence that can show that you are still an active student until the specified time that the committee decided..

You can contact us right away and we’ll fix it for you!

Don’t worry! You can contact us right away and we’ll send you the confirmation as soon as possible.

Coaching session is exclusively for the top 7 finalist teams.

All stages of every event of ICEE 2022 will be held online. Therefore, the presentation will also be conducted through a video conference platform.

Contact Person



+62 812 1188 2725

+62 813 6764 3939



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